Importance Of Package Testing In E-Commerce Landscape
Packaging can make or ruin your game as an e-commerce seller. Ensuring the quality of the packages is integral as it not only helps the fragile products to sustain long freights/transportation but also creates the first impression of your brand on the onlooker. Even if the product is compelling with mediocre packaging, you risk its safe delivery and your reputation as a brand.
Credit to technology and high-quality packaging testing instruments, attaining package quality is no longer a big deal.
You can judge the package quality based on proper metrics and not on your instincts (which can go wrong). A package (Kraft, liner, cardboard, paperboard, etc) is tested for its mechanical attributes to ensure it can sustain the extremities, hence protecting the product inside. Also, testing the prototypes gives engineers, designers, and production managers confidence in bulk production.
Importance Of Package Material Testing
The major task is to comply with the standards of regulatory agencies like ISO, ASTM, etc.
Prior package testing ensures that the product is free from any damage and can even travel overseas without the threat (to the product and your brand’s authenticity).
Paper is exponentially taking over the packaging industry (as the competitive substitute for plastic). So the demand for paper package testing has also increased. Package testing followed by accurate results will significantly help you get efficient quality with less packaging costs.
Package testing helps to…
Reduce packaging costs
Understand and simulate the distribution process.
Have a deeper understanding of packaging and more ways to make it efficient.
Do branding through high-quality & appealing packages.
Save time, effort and money by timely identifying specific packaging needs.
Maintain your brand’s reputation in the market.
Enhance the user experience. Packaging is a part of the user experience which gives your brand a competitive edge in the marketplace.
Packaging testing instruments is an investment with a long-term ROI for your brand.
Machines Used To Test Package Quality
Wondering how packaging materials are tested for proper matrics? Various conditions that a package goes through while shipment or transportation are simulated through machines. In short, we now know beforehand that the package can withstand certain mechanical forces or environmental extremities.
What machines are used to test the packaging?
Vibrating Table
A vibrating table or package shaker helps you examine packages based on their vibration resistance against the same conditions that usually occur during transportation.
Shock Resistance Tester
It ensures package safety against unexpected bumps and hits during transportation. The test mitigates the risk and makes you confident about transporting even fragile items domestically or internationally.
Box Compression Tester
Box Compression Tester helps you stimulate the external force that the box might face in the loading/unloading process. The machine gives us a check when delivering products interstate or overseas.
Drop Tester
The drop tester perfectly analyzes a package’s potential to withstand drops and rotational impacts by simulation of the environment it might face during the travel.
Stability Testing Machine
The motto here is to evaluate product stability by performing the tests. The test significantly helps reduce the number of accidents that might happen due to falls of load elements.
Conclusion
Your eyes might ditch you, but the matrics won't. Base your analysis on proper metrics through international package testing instruments by UEC. Instruments by UEC help you attain excellence through international grade paper & package testing apparatus.
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